Marketing Specialist

About the Business Our client has been operational for over 20 years and is dedicated to helping people all over the world with skin issues (eczema, dermatitis), digestive symptoms (IBS, bloating, acid reflux), stress, anxiety, emotional blockages and chronic pain. She does this through 1:1 sessions, group healing and teaching BodyConnect Healing which is the technique she developed which has received world recognition. Key Responsibilities 1. Developing a clever and creative marketing strategy to promote group healings targeting chronic pain and digestive issues with knowledge and experience around health-related marketing regulations 2. Marketing of group healing and selling my online course. Plan, manage, and optimize paid marketing campaigns with a strong focus on Facebook Ads. 3. Write compelling ad copies and design engaging visual creatives that resonate with the target audience for facebook ads, social media posts, reels on facebook and instagram. 4. Sales funnels on wordpress site and automation for the ads including setting up payments. 5. Creating content for youtube and a podcast with my help and using SEO to promote it 6. SEO to website 7. Setting up advanced course on my wordpress site 8. Email Marketing and automation - run A/B tests on subject lines, creatives, and calls-to-action to increase open rates, click-throughs, and conversions. Requirements ● Excellent English ● Proven experience in Facebook Ads management and campaign scaling. ● Strong skills in content creation and graphic design for digital platforms. ● Proficiency in video editing tools (Canva, CapCut, or similar). ● Hands-on experience with WordPress ● Proven methods for SEO for Website as well as youtube ● Solid understanding of email marketing platforms (Mailchimp, or equivalent) ● Excellent communication and creative thinking skills ● Ability to work independently, manage time effectively, go above and beyond, think of ways to improve things, problem solve, and deliver results ● Someone who is open to the concept of healing and has experience in health related fields Preferred Qualifications ● Prior experience working with natural health related businesses ● Knowledge of promoting and selling service based product ● Data-driven mindset with the ability to propose improvements Application Requirement When applying, please include your Facebook ads portfolio showcasing how you have helped previous businesses grow through ad strategy, creatives, and campaign results as well as websites you’ve built on wordpress