VP Global Growth Marketing

VP Global Growth Marketing

Are you ready to lead global growth for the brand that's shaping the future of payments?

The Impact you’ll have as a VP Global Growth Marketing

We’re looking for a VP Global Growth Marketing to join our team in London! You will be responsible for the strategy and planning of driving net new revenue growth globally from demand generation campaigns and uncovering new client revenue opportunities from upsell and cross-sell campaigns.

The VP Global Growth Marketing will combine strategic planning with operational execution, leading a high-performing, regionally distributed Growth Marketing team to achieve measurable sales and revenue impact.

What you’ll be doing as a VP Global Growth Marketing

• Developing and executing client focused go-to-market programs that build a strong pipeline
• Ensuring regional teams are enabled with local market insights, content, tools and resources to drive targeted campaigns
• Managing the discretionary marketing budget for global growth marketing initiatives including events and generate positive ROI from marketing campaigns
• Budget planning, forecasting and resource allocation for complex global campaigns
• Evolving the global events strategy to ensure positive ROI is achieved from all events
• Establishing clear KPIs and performance metrics for growth marketing effectiveness, tracking campaign ROI and revenue contribution
• Partnering with marketing operations to optimise lead management, sscorring and nurturing processes for maximum conversation
• Driving adoption of marketing automation, analytics and personalisation technologies to scale growth efforts effectively
• Understanding challenges and requirements of target audience to maximise impact from targeted campaigns
• Achieving the sales opportunity targets from marketing campaigns agreed with the sales leadership in order to achieve the required sales pipeline coverage to hit revenue targets
• Working with client services to identify and prioritising new revenue opportunities from existing client relationships

What you’ll bring to the VP Global Growth Marketing position 

• Exceptional leadership and people management skills, with experience building and scaling high-performing, regionally distributed teams
• Excellent strategic thinking with a hands-on approach to execution and optimisation which includes identifying long-term opportunities, translating business goals into integrated campaign plans, aligning with commercial teams, rolling up your sleeves to execute and iterate, ensuring campaigns are delivered with excellence and continually improving efficiency for ROI
• Proven track record of driving revenue growth through scalable marketing campaigns in a global payments, B2B SaaS or technology environment
• Solid experience with upsell and cross-sell marketing with existing customer bases, leveraging customer data and segmentation strategies
• Experience collaborating with commercial and product teams to ensure seamless execution of growth marketing initiatives and alignment on revenue targets
• Collaborating with partners in driving sales opportunities from joint campaigns
• Strong knowledge of MarTech stack, including marketing automation platforms such as Salesforce and ideally Pardot

Where you’ll work

Our working model varies depending on the specific role and team requirements. We strive to provide flexibility whilst ensuring that each position is best supported for optimal collaboration and performance.

This VP Global Growth Marketing position requires you to be in the London office two days per week.

About us

Thredd is the trusted next-gen payments partner for innovators looking to modernise their payments offering. Certified by Mastercard, Visa and Diners & Discover, we process billions of debit, prepaid, and credit transactions annually, supporting consumer and corporate fintechs, digital banks, and embedded finance providers across the globe. Our unique offering is our client-centric approach, combining hands-on support with modern, reliable, and scalable technology.

Our assured solution accelerates the development and delivery of consumer and corporate payments components embedded within digital banks, as well as for expense management, B2B payments, crypto, lending, credit, Buy Now Pay Later, FX, remittance, and open banking innovators.

Since 2007, Thredd has enabled market leaders through our highly reliable, secure, and scalable platform and supported many of our client's growth journeys - from early-stage startup through to globally recognized unicorns, including Monzo, Revolut, and Starling.

Diversity and Inclusion at Thredd

Here at Thredd, we are committed to building a diverse and inclusive workplace where everyone feels valued, respected and empowered. We welcome applications from people of all backgrounds, experiences and identities. If you require any adjustments during the recruitment process, please let us know and we would be happy to support you.

Our Values

Our values-driven culture is what unites our teams globally and our teams is what drives our success;

Here are what the values mean for you in this VP Global Growth Marketing position;

• Own it and deliver – 1) Taking responsibility for your own performance and being successful in your role 2) Supporting team members to enable performance and achieving personal goals 3) Ensuring understanding of business strategy and enabling alignment with team priorities
• Collaborate purposefully – 1) Building trusted relationships with colleagues, supporting activities and being successful together 2) Empowering your team, leveraging their expertise and managing barriers to collaboration 3) Leading collaboration between teams, ensuring open communication, trust and mutual respect
• Think differently – 1) Asking questions to check understanding and share your ideas to support continuous improvement 2) Making time for; the team to ask questions, be creative, and to share their ideas; and for you to listen 3) Valuing different perspectives, celebrating success and enabling learning if it goes wrong
• Act courageously – 1) Stepping out of your comfort zone and embracing change to help you learn and grow 2) Providing developmental feedback to support your team, and encourage feedback to help you develop 3) Taking a different approach, showing vulnerability to build trust and enabling others to do the same